İşletme Bölümü Koleksiyonu

Permanent URI for this collectionhttps://hdl.handle.net/20.500.12573/411

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    Article
    Citation - Scopus: 2
    A Comparative Analysis of International and Domestic Acquisitions: What Drives Acquirer Competitiveness
    (Inderscience Publishers, 2018) Genç, Omer Faruk; Zakaria, Rimi; AGÜ, Yönetim Bilimleri Fakültesi, İşletme Bölümü; Genc, Omer Faruk; 01. Abdullah Gül University
    Despite several decades of research in the context of mergers and acquisitions (M&As), an understanding of acquirer competitiveness in international vis-à-vis domestic acquisitions remains inconclusive. This empirical study presents a comparative framework to identify a set of intangible factors that differentiate the long-term competitiveness of acquirers engaging in both of these types of acquisitions. Building on the information asymmetry logic, we find that access to accurate information, acquirers’ research and development (R&D) intensity, and similarity between the acquirer and the target play a vital role in determining the overall competitiveness of acquirers. Using a sample of all the M&As that occurred between 1985 and 2007 and applying a matching control methodology, sound comparisons are made to draw conclusions. From a theoretical standpoint, the findings help generalise the importance of intangible factors from the contextual, acquirer-centric, and dyadic angles. From a practical viewpoint, the conclusions enable managers to evaluate their firms’ preparedness for international vis-à-vis domestic acquisitions. © 2021 Elsevier B.V., All rights reserved.
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    Article
    Citation - WoS: 25
    Citation - Scopus: 30
    Gigification, Job Engagement and Satisfaction: The Moderating Role of AI Enabled System Automation in Operations Management
    (Taylor & Francis Ltd, 2021) Braganza, Ashley; Chen, Weifeng; Canhoto, Ana; Sap, Serap; 0000-0002-2560-4105; AGÜ, Yönetim Bilimleri Fakültesi, İşletme Bölümü; Sap, Serap; 01. Abdullah Gül University; 03.01. İşletme; 03. Yönetim Bilimleri Fakültesi
    Innovative and highly efficient Artificial Intelligence System Automation (AI-SA) is reshaping jobs and the nature of work throughout supply chain and operations management. It can have one of three effects on existing jobs: no effect, eliminate whole jobs, or eliminate those parts of a job that are automated. This paper focuses on the jobs that remain after the effects of AI-SA, albeit with alterations. We use the term Gigification to describe these jobs, as we posit that the jobs that remain share characteristics of gig work. Our study examines the relationship between Gigification, job engagement and job satisfaction. We develop a theoretical framework to examine the impact of system automation on job satisfaction and job engagement, which we test via 232 survey responses. Our findings show that, while Gigification increases job satisfaction and engagement, AI-SA weakens the positive impact of Gigification on these important worker outcomes. We posit that, over time, the effects of AI-SA on workers is that full-time, permanent jobs will give way to gigified jobs. For future research, we suggest further theory development and testing of the Gigification of operations and supply chain work.
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    Article
    Citation - WoS: 3
    Citation - Scopus: 4
    Personalization in Marketing: How Do People Perceive Personalization Practices in the Business World
    (California State Univ, 2023) Aksoy, Nilsah Cavdar; Kabadayi, Ebru Tumer; Yilmaz, Cengiz; Alan, Alev Kocak; AGÜ, Yönetim Bilimleri Fakültesi, İşletme Bölümü; Yilmaz, Cengiz; 01. Abdullah Gül University; 10. Rektörlük
    With emerging digital technologies, personalization has become a key activity for marketing strategy to gain competitive success in customer relationships. The aim of this study is to develop and empirically assess a general measurement model of perceived personalization. Multiple data gathering processes and rigorous empirical testing procedures are employed to assess and validate the proposed measurement model. The perceived personalization scale developed in the study rests on the focus of what is personalized and includes three main categories: (1) individuallevel, (2) social-level, and (3) situation-based personalization. A multidimensional measure of personalization is developed based on these categories and is validated via several tests, including a test of nomological validity exploring the effects of perceived personalization on critical customer responses such as positive emotions, negative emotions, perceived sincerity, satisfaction, and behavioral intentions. These findings shed light on and open new avenues of development for this growing practice for both researchers and practitioners in marketing.